Core Blue Palettes
Single-color systems anchored in blue. Each one defines a primary, a lighter tint, and neutrals.
#1B3A5C
#2E5A8A
#D6E4F0
#F4F7FA
#FFF
Deep Trust
Classic navy anchored. Authoritative but never cold — the blue feels like a well-worn blazer. Closest to Arthur Brooks' actual palette.
authoritativeclassicwarm navy
#1A4A7A
#3B7ABF
#A8CCE8
#EAF2F8
#FAFCFE
Pacific
A slightly brighter, more open blue. Feels optimistic and approachable — like a clear sky. More editorial, less corporate.
brightoptimisticeditorial
#0F2440
#1E3D66
#C4D4E4
#ECF0F5
#FAFBFC
Midnight Calm
The deepest, most serious option. Quiet authority — like a meditation app meets the Atlantic. Premium and restrained.
deeppremiumrestrained
#2C4A6E
#5A7FA3
#B8CFDF
#E8EFF4
#F7F9FB
Steel Blue
Softer and slightly desaturated. Friendly without being loud — the "nice guy" blue. Pairs beautifully with warm photography.
softfriendlydesaturated
#0A3D7A
#1565C0
#90CAF9
#E3F2FD
#FFF
Cobalt
The boldest option — vivid and energetic while still feeling intelligent. Think Google's blue but warmer. Confident and modern.
vividenergeticmodern
#2A4560
#4A7196
#9DBDD6
#E0ECF3
#F5F8FA
Denim
Warm mid-blue with a slight teal lean. Feels lived-in and approachable — casual authority. The most "Dan" of the bunch.
warmapproachablecasual
In Context
Each core palette applied to a simple card to feel how it reads at UI scale.
Podcast

Why You Can't Think Your Way to Happiness

Arthur Brooks and Dan Harris on the science of well-being, the trap of achievement, and what actually works.

Listen Now
Meditation

Finding Stillness in a Noisy World

A 10-minute guided practice for when your mind won't stop racing. Simple, effective, no woo.

Start Session
Newsletter

The Weekly Dose of Sanity

Dan's take on the news, the mind, and what he's been practicing this week. Delivered Fridays.

Subscribe
Interview

The Dalai Lama on Inner Peace

An intimate conversation about compassion, skepticism, and why meditation isn't about emptying your mind.

Watch Episode
Course

Meditation for Fidgety Skeptics

The 7-day challenge for people who think they can't meditate. Spoiler: you can.

Enroll Free
Book

10% Happier: Revised Edition

The book that started it all. A skeptic's guide to meditation — now with new chapters and updated science.

Get the Book
Core + Accent Duos
Blue anchored with a warm or contrasting accent for energy and warmth. The accent is used sparingly — CTAs, highlights, badges.
#1B3A5C
#D4A84B
Navy + Gold
Classic prestige pairing. The gold adds warmth without being flashy — think university, not luxury brand.
#1A4A7A
#E8A832
Pacific + Amber
Bright and confident. The amber feels like morning light — optimistic, approachable, slightly editorial.
#2A4560
#C67A5C
Denim + Terracotta
Earthy warmth meets calm blue. Grounded and human — the most "mindfulness" feeling duo without going granola.
#2C4A6E
#E8B84D
Steel + Marigold
Friendly and smart. The marigold pops just enough to feel alive without competing with the blue.
#0F2440
#8BBAB0
Midnight + Teal Mist
Cool and meditative. The teal accent keeps it in the blue family while adding a touch of calm distinction.
#1A4A7A
#D4784A
Pacific + Burnt Orange
Complementary energy. The orange brings fire and personality — boldest combo here. For the "go all in" option.
Duos in Context
A few standout combos shown as simple UI cards to feel how the accent plays against the core.
Featured Episode

The Science of Getting Unstuck

Dan talks with a neuroscientist about why we get stuck in rumination loops — and the surprisingly simple way out.

Listen Now
Guided Practice

Morning Clarity: 7 Minutes

Start your day with a short practice that actually fits into a real morning. No incense required.

Begin
Interview

Brené Brown on Vulnerability and Courage

A candid conversation about showing up, being seen, and why "being brave" doesn't mean what you think.

Watch
Newsletter

This Week in Your Head

Dan's weekly dispatch: one thing he learned, one thing he practiced, and one thing that made him laugh.

Subscribe

Beyond Blue
The In-Betweens
Colors that live in the gaps — not quite blue, not quite gray, not quite black. These are the ones we hadn't explored yet.
#2A3844
#4A6272
#A8BCC8
#E2EAF0
#F5F7F9
Storm
Slate blue-green — the color of a stormy Atlantic. Not blue, not gray, not teal. Genuinely unique. Feels like the most "thoughtful" option on this page.
uniquethoughtfuloceanic
#353B45
#5A6270
#B0B6BE
#E4E7EB
#F6F7F8
London Sky
Dark gray-blue — wet stone, overcast morning. Sits right between navy and charcoal. Sophisticated and understated — the color of quiet intelligence.
sophisticatedunderstatedgray-blue
#1E1C1A
#3A3632
#B5AFA8
#E8E4DF
#F9F7F5
Warm Black
Almost black but with a slight amber warmth — like espresso, like dark wood. All the authority of Obsidian but friendlier. The cream-white background ties it together.
warmauthoritativerefined
#2E2C28
#504C44
#B8B2A8
#EBE8E2
#FAF8F5
Graphite
Dark warm gray — charcoal suit with brown shoes. More personality than Charcoal Ink, more serious than Warm Slate. The "I have taste" neutral.
tastefulwarm-neutralgrounded
#2C3228
#4A5440
#A8B09E
#E4E8E0
#F6F7F4
Deep Olive
Barely green — more like a dark khaki or military neutral. Grounded and unexpected. Could read as "nature-adjacent" without being a nature brand.
unexpectedgroundedearthy
#3A1818
#5C2A2A
#C4A0A0
#EDE4E4
#FAF6F6
Oxblood
So dark it's almost black-red. Like an old leather journal or aged wine. Deeply warm without reading as pink. The most unexpected serious option.
richunexpectedliterary
In-Betweens in Context
Each of these applied to a card so you can feel the difference.
Podcast

Why You Can't Think Your Way to Happiness

Dan and a neuroscientist on well-being, the trap of achievement, and what actually works.

Listen Now
Meditation

Finding Stillness in a Noisy World

A 10-minute guided practice for when your mind won't stop racing. Simple, effective, no woo.

Start Session
Newsletter

The Weekly Dose of Sanity

Dan's take on the news, the mind, and what he's been practicing this week. Delivered Fridays.

Subscribe
Course

Meditation for Fidgety Skeptics

The 7-day challenge for people who think they can't meditate. Spoiler: you can.

Enroll Free
Interview

Brené Brown on Vulnerability and Courage

A candid conversation about showing up, being seen, and why "being brave" doesn't mean what you think.

Watch
Book

10% Happier: Revised Edition

The book that started it all. A skeptic's guide to meditation — now with new chapters and updated science.

Get the Book
In-Between + Accent Duos
The new cores paired with accents that work.
#2A3844
#D4A84B
Storm + Gold
Moody ocean meets warm light. The gold makes the storm feel inviting rather than brooding. Distinctive and premium.
#2A3844
#E8A832
Storm + Amber
Brighter energy than gold — like sun breaking through clouds. Optimistic and editorial.
#353B45
#D4A84B
London Sky + Gold
Understated elegance. The gold brings warmth to the cool gray-blue. Like a rainy day in a beautiful city.
#1E1C1A
#E8A832
Warm Black + Amber
Maximum impact. The amber glows against warm black like a lantern. Confident and alive — the boldest neutral-based combo.
#2E2C28
#E8B84D
Graphite + Marigold
Warm and smart. Feels like a well-designed newsletter or a premium podcast brand. Approachable authority.
#3A1818
#D4A84B
Oxblood + Gold
Deeply rich. Like a first-edition leather-bound book with gold leaf. Heritage and warmth — the most "literary" option.
In-Betweens Duos in Context
Standout in-between combos as UI cards.
Featured Episode

The Science of Getting Unstuck

Dan talks with a neuroscientist about rumination loops — and the surprisingly simple way out.

Listen Now
Guided Practice

Morning Clarity: 7 Minutes

Start your day with a short practice that actually fits into a real morning. No incense required.

Begin
Interview

Arthur Brooks on Building a Life

The happiness professor on why success doesn't lead where you think — and what to do instead.

Watch
Book

10% Happier: Revised Edition

The book that started it all. A skeptic's guide to meditation — now with new chapters.

Get the Book

Original Non-Blue Options
Non-Blue Core Palettes
Same goals — calm, sleek, friendly — but exploring what else can carry the brand.
#2A2A2E
#4A4A52
#C8C8CC
#EDEDEF
#FAFAFA
Charcoal Ink
Near-black warm charcoal. Lets photography and typography do the talking. Think NYT Magazine or Apple — quiet confidence. The "no color is my color" option.
minimaleditorialpremium
#3D3A3C
#6B6568
#C4BFBF
#F0ECEA
#FAF8F7
Warm Slate
Charcoal with a warm undertone — like worn stone or a favorite sweater. More human than pure gray. Sophisticated without being cold.
warmsophisticatedneutral
#1A3A3A
#2D6060
#9CC4C4
#E0F0F0
#F5FAFA
Deep Teal
Blue's cool cousin — calm and distinctive without being "another blue brand." Feels like deep water. Modern and gender-neutral.
calmmoderndistinctive
#1A1A1A
#333333
#B0B0B0
#E8E8E8
#F8F8F5
Obsidian
True black with a slightly warm paper white. Maximum contrast, maximum confidence. Bold editorial choice — the "I don't need color" statement. Think Monocle magazine.
boldhigh-contrasteditorial
Non-Blue in Context
Each non-blue palette applied to a card to feel the mood shift.
Podcast

Why You Can't Think Your Way to Happiness

Dan and a neuroscientist on the science of well-being, the trap of achievement, and what actually works.

Listen Now
Meditation

Finding Stillness in a Noisy World

A 10-minute guided practice for when your mind won't stop racing. Simple, effective, no woo.

Start Session
Newsletter

The Weekly Dose of Sanity

Dan's take on the news, the mind, and what he's been practicing this week. Delivered Fridays.

Subscribe
Featured

The Dalai Lama on Inner Peace

An intimate conversation about compassion, skepticism, and why meditation isn't about emptying your mind.

Watch Episode
Non-Blue + Accent Duos
Non-blue cores paired with accent colors for energy and contrast.
#2A2A2E
#D4A84B
Charcoal + Gold
Quiet luxury. The gold elevates without shouting. Premium feel — like a hardcover first edition.
#3D3A3C
#E8A832
Warm Slate + Amber
Warm on warm. Feels like a late afternoon — approachable and inviting. The friendliest neutral combo here.
#1A1A1A
#3B7ABF
Obsidian + Blue
Black canvas, blue signal. The blue becomes the entire personality. Clean, tech-forward, and surprisingly warm when paired with photography.
#1A3A3A
#D4A84B
Deep Teal + Gold
Rich and worldly. The gold warms the teal into something distinguished — like a well-traveled study.
#2A2A2E
#E8A832
Charcoal + Amber
Modern editorial energy. The amber brings warmth and optimism to a serious foundation. Think "smart newsletter."
#1A3A3A
#D4784A
Deep Teal + Burnt Orange
Bold complementary contrast. The orange lights up against the teal — energetic and distinctive.
Non-Blue Duos in Context
Standout non-blue combos applied to UI cards.
New This Week

Meditation Won't Fix Everything

And that's okay. Dan on being honest about what meditation can and can't do.

Read More
Featured Episode

The Science of Getting Unstuck

Dan talks with a neuroscientist about rumination loops — and the surprisingly simple way out.

Listen Now
Interview

Arthur Brooks on Building a Life

The happiness professor on why success doesn't lead where you think — and what to do instead.

Watch
Newsletter

This Week in Your Head

Dan's weekly dispatch: one thing he learned, one thing he practiced, one thing that made him laugh.

Subscribe